New Delhi [India], September 24: Navratri is a time for family gatherings, festive meals, and endless celebrations. From storing fresh fruits for daily rituals to keeping beverages chilled for guests, a refrigerator becomes a true festive essential during the nine days of festivity. Upgrading to a modern fridge not only ensures freshness but also adds style and convenience to the kitchen—making it the perfect purchase to complement the festive spirit this season. And with Samsung refrigerators offering up to 50% off, this is the ideal moment to bring home the freshness.
What makes this even better is the ongoing Blockbuster EMI Days (September 15th, 2025 – October 31st, 2025), where customers can avail exciting discounts and choose from 50+ EMI schemes—making festive shopping smarter and more rewarding.
Bringing home a new refrigerator is simple and budget friendly. With Bajaj Finserv, shoppers can pick their preferred model without worrying about the costs. They can visit any of the 1.5 lakh+ partner stores across 4,000 cities in India and use the Easy EMI Loan of up to Rs. 5 lakh to buy the fridge of their choice. The cost can be split into small monthly EMIs that fit their budget, with zero down payment on select models. Shoppers can also check their loan eligibility online within minutes, making the entire process quick, smooth, and stress-free.
Freshness that lasts this festive season
The top refrigerators this season are stylish and packed with features. From multi-door designs to energy-efficient inverter compressors, today’s models meet every household need. For families celebrating Navratri, large capacities and spacious compartments keep fruits, vegetables, sweets, and drinks fresh. Advanced cooling ensures even temperature, while smart sensors save electricity.
Smart technology for everyday ease
This Navratri, refrigerators come with features that simplify life. Touch controls, Wi-Fi diagnosis, and AI-driven cooling bring convenience to every user. Some models let owners manage settings through smartphones, while others offer instant ice-making to keep up with hosting. These upgrades make the refrigerator a true lifestyle companion.
Designs that light up any kitchen
Refrigerators today go beyond simple function. Sleek finishes, bright colours, and elegant handles make them stand out in modern kitchens. Shoppers can pick glossy black, brushed steel, or floral patterns to match the festive mood. Many models also offer convertible compartments that shift between freezer and fridge—ideal for extra storage.
Top refrigerator models to choose from
For shoppers looking to upgrade their kitchens this Navratri, here are some of the best refrigerator models to choose from:
- IFB 187 L 2 Star Direct Cool Single Door Refrigerator Red Steel (METAL-COOL IFBDC-2132FSS)
Price: Rs. 15,450
Easy EMIs starting from Rs. 1,017/month - Liebherr 191 L 3 Star Direct Cool Single Door Refrigerator Grey (DFPSIC1921)
Price: Rs. 20,480
Easy EMIs starting from Rs. 1,394/month - Samsung 189 L 5 Star Direct Cool Single Door Refrigerator Luxe Brown (RR21C2H25DX/HL)
Price: Rs. 23,999
Easy EMIs starting from Rs. 1,535/month - Whirlpool 235 L 2 Star Frost Free Double Door Refrigerator Steel (NEO DF278 PRM GERMAN STEEL(2s)-TL)
Price: Rs. 26,650
Easy EMIs starting from Rs. 1,776/month - LG 260 L 2 Star Frost Free Double Door Refrigerator Dazzle Steel (GL-N292DDSY.DDSZEBN)
Price: Rs. 28,999
Easy EMIs starting from Rs. 1,542/month
Disclaimer: The features, availability, and pricing of each model are subject to change and may vary. For the most accurate and up-to-date information, please visit the official website.
These models offer a mix of affordability, style, and advanced features, making them strong contenders for households planning a festive upgrade.
Samsung refrigerators, in particular, are available with discounts of up to 50% off, making them an attractive choice this Navratri.
Bigger savings with the Maha Bachat Savings Calculator
To help customers get the best deals, Bajaj Finserv has introduced the Maha Bachat Savings Calculator. This tool brings together all available discounts in one place—helping buyers save more without any extra effort.
Here’s how the calculator helps:
- Brand offers– Discounts given by manufacturers (like LG or Samsung)
- Dealer offers– Price cuts or cashback at partner stores (like Croma or Vijay Sales)
- EMI benefits– Easy EMI plans or zero down payment on select products
How it works:
1.Visit the Maha Bachat Savings Calculator on the Bajaj Finserv website
2.Choose a product category like refrigerators and select the brand
3.Set a budget to find options that match the desired price range
4.View total savings—brand deals, store offers, and EMI benefits
5.Find the nearest Bajaj Finserv partner store with the selected product
This tool helps customers see the full value of available deals, so they don’t miss out on any savings.
How to buy a refrigerator this Navratri with Bajaj Finserv
Buying a new refrigerator during the festive season is simple with Bajaj Finserv. Customers can follow these easy steps to bring one home:
- Browse models– They can explore top refrigerator brands on Bajaj Mall or visit any nearby Bajaj Finserv partner store.
- Check loan eligibility– By entering their mobile number online, customers can instantly view their pre-approved loan limit, making it easier to plan the purchase.
- Visit the nearest store– With more than 1.5 lakh partner stores across 4,000 cities in India, finding a store nearby is convenient.
- Choose Easy EMI Loan at checkout– Customers can opt for flexible repayment plans with tenures ranging from 3 to 60 months.
- Enjoy zero down payment– On select refrigerator models, shoppers can take the product home without paying anything upfront.
- Complete the purchase– With just a few basic documents, the process is completed quickly through in-store approval.
Bajaj Finance Limited
Bajaj Finance Ltd. (‘BFL’, ‘Bajaj Finance’, or ‘the Company’), a subsidiary of Bajaj Finserv Ltd., is a deposit taking Non-Banking Financial Company (NBFC-D) registered with the Reserve Bank of India (RBI) and is classified as an NBFC-Investment and Credit Company (NBFC-ICC). BFL is engaged in the business of lending and acceptance of deposits. It has a diversified lending portfolio across retail, SMEs, and commercial customers with significant presence in both urban and rural India. It accepts public and corporate deposits and offers a variety of financial services products to its customers. BFL, a thirty-five-year-old enterprise, has now become a leading player in the NBFC sector in India and on a consolidated basis, it has a franchise of 69.14 million customers. BFL has the highest domestic credit rating of AAA/Stable for long-term borrowing, A1+ for short-term borrowing, and CRISIL AAA/Stable & [ICRA]AAA(Stable) for its FD program. It has a long-term issuer credit rating of BB+/Positive and a short-term rating of B by S&P Global ratings.
To know more, visit www.bajajfinserv.in
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