New Delhi [India], January 16: Clumsy Cat Cosmetics is thrilled to unveil its newest creation, the Nazar Battu Kajal Range—a bold blend of tradition and innovation. Inspired by the age-old belief in warding off negative energy, this range is designed to empower makeup enthusiasts with rich, high-impact hues that also offer a touch of cultural nostalgia. With five vibrant shades, each crafted to reflect protective symbols, the Nazar Battu range is more than just makeup—it’s a statement of confidence and heritage, with playful beauty and a quirky experience.
The range features Kaala Teeka (Black), Dhaaga (Brown), Evil Eye (Blue), Mantra (Purple), and Nimbu Mirchi (Green)—each delivering one-stroke pigmentation that lasts all day. The kajals are ophthalmologically tested, vegan, cruelty-free, and designed for comfort, ensuring representation that goes beyond tokenism to cater to all skin tones. With Nazar Battu, beauty lovers can look stunning without compromising on quality or ethics. Whether you’re looking for a sultry smokey eye or a playful pop of colour, this range has the perfect shade for every occasion.
Clumsy Cat believes that eyes are more than just windows to the soul—they’re a canvas for expressing identity, culture, and individuality. The Nazar Battu Kajal Range pays homage to the protective talismans that have been cherished across generations while embracing the vibrant and dynamic aesthetic of modern makeup trends. The rich pigments and silky texture glide effortlessly, providing precise application that lasts all day, even on the busiest days.
Each shade tells a story:
- Kaala Teeka (Black): Classic and bold, this timeless shade channels the protective power of the black dot often placed to ward off negativity.
- Dhaaga (Brown): A warm, earthy hue inspired by the sacred threads tied for blessings and protection.
- Evil Eye (Blue): A vivid, striking blue that embodies the allure and mystique of the age-old evil eye charm.
- Mantra (Purple): An enchanting purple that embodies divine energy, protecting and ensuring your manifestations come true.
- Nimbu Mirchi (Green): A zesty green that symbolizes the quintessential Indian talisman of lemons and chillies, believed to dispel the evil eye.
Clumsy Cat is dedicated to making beauty accessible without sacrificing quality. Founder of Clumsy Cat Cosmetics, Pankhuri Vayachal recognizes the financial challenges many consumers face, which is why her products are crafted to be both affordable and exceptional. The brand’s commitment to innovation and inclusivity shines through in every product, offering precision and boldness for every eye.
Looking ahead, Pankhuri envisions a future for Clumsy Cat where beauty knows no boundaries, and everyone feels empowered to embrace their authentic selves—just as eyes reflect one’s true essence. Her advice to budding entrepreneurs, much like the kajal she has created, is deeply rooted in her journey and embodies the very ethos of Clumsy Cat: staying true to your vision while making a bold impact.
“The whole idea behind creating this range was to merge playful design with richly pigmented kajals that are both accessible and diverse,” says Pankhuri Vayachal. “The concept revolves around using kajal as a way to protect against Nazar. Even the names of the shades are inspired by traditional Nazar Battu—elements that have long been used to ward off the evil eye.” added Pankhuri.
Clumsy Cat is a beauty brand dedicated to creating unique, high-quality, and ethically sourced products that inspire self-expression. With a playful yet meaningful approach, the brand continues to break boundaries and celebrate individuality in every shade and stroke.
For more information, please visit: https://clumsycatcosmetics.com/.
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